How to Sell Leisure Centre Memberships!!!

Membership sales are often equated with the high-pressure sales tactics used by some commercial fitness operators. PLAWA President Matt Lewis has managed large (& small) commercial and local government facilities, setting up membership sales and retention systems/processes, and training sales teams.

This 3-and-a-half-hour workshop goes through how to create simple and effective membership processes/systems that are time efficient, produce results, and most importantly are community wellness-focused. Whether you are a seasoned leisure professional or new to the industry, this workshop is designed to equip you with the essential skills and strategies to effectively sell leisure centre memberships and drive success.

Workshop Highlights:

• Learn proven sales techniques tailored to leisure centre memberships.
• Understand the unique selling points of your leisure centre’s facilities and services.
• Enhance your communication skills to connect with potential members.
• Overcome objections and address common concerns effectively.
• Utilise modern tools and technology to boost your sales efforts.
• Network with fellow professionals in the leisure and fitness industry.

Why Attend?

This workshop will provide you with the knowledge and confidence to engage potential members, promote the benefits of membership, and ultimately increase your conversion rates. Whether you are looking to boost your sales performance or help your team excel, this workshop is an excellent opportunity to refine your skills and achieve your goals.

  

The State government through the Department of Local Government, Sport and Cultural Industries is a major supporter of Parks and Leisure Australia in Western Australia. Sport and recreation builds stronger, healthier, happier and safer communities.

Parks and Leisure Australia WA acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.